Ecommerce Website Development and Optimisation Sydney

Ecommerce Website Development and Optimisation For a Leading Online Cosmetics Retailer

Melissa Sassine is an online make-up and cosmetics retailer, specialising in professional grade cosmetics. The business has built a strong brand loyalty and following, with many people interested in buying the products online. However, the business was let down by their existing slow and poor performing ecommerce website. This was where Bapple, experts in ecommerce website development, came in.

Improved key metrics

8 Second load speed improvement
20 Improved features
Better stability and uptime

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What Makes An Optimised Ecommerce Website?

A communicative and friendly team that understands ecommerce and online retail
Staging server to prevent disruption to live site
Uptime monitoring and CloudFlare integration
Optimised code and file sizes for faster loading
Experience with Shopify / WooCommerce and other platforms

Advanced Wordpress integrations and WordPress development
Experienced Ecommerce Web Developers
Automatic Daily Backups
Website training and ongoing support

What We Did

This project wouldn’t involve design work on our part, but instead would be a challenge of our development skills – so we called on our ecommerce website development expertise to perform a thorough performance analysis of the existing Melissa Sassine website. This was compiled into an actionable report, with actions including using improved plugins, optimising file sizes, removing unused code, page speed and load tests, uptime guarantees, optimised wordpress databases, and improving the wordpress theme. Our developers put this plan into action and the results were fantastic – with greatly improved load times, stability, performance – and as a result, customer experience!

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What we achieved for Melissa Sassine

A newly optimised website that saw extensive improvements to performance and, as a result, the customer experience.

All developed on a lightning fast WordPress platform with security optimisations to boot. Our websites truly are work horses that just keep going! When it comes to ecommerce website design or development, your success is our success!

Talk to our ecommerce experts

Testimonials

“ Fantastic, slick website designs. Ever since we've engaged in Bapple's services to create a new website, it's been a great process from start to finish. The team was very helpful, bringing their experience and knowledge from start to finish. We can't stop getting compliments on the look of our new website!"

- Matt Yuen – Hello Sunday Morning

“ The Bapple team are amazing. We are so happy with our website which completely exceeded our expectations and represents our business perfectly. Pete and the team listened to our ideas and turned them into something contemporary, professional and user friendly. The experience was seamless and the entire team were friendly, efficient and knowledgable. Highly recommended. Thanks again. The Hitch Advisory Team."

- Olivia Hitchens – Hitch Advisory

“ Great people, knowledgable and forward leaning. Producing websites that look great and drives results."

- Catherine Long – Long & Co

“ Being good in business is the most fascinating kind of art. Making money is art and working is art and good business is the best art!"

- Andy Wharhol, Artist

“ Bapple built two websites for our charity in 2020. They were complex sites and took more energy than we all imagined yet through it all Bapple kept on going with a determination that is rarely seen. The sites were completed on budget and we are very happy with the result. They have made a big difference to our fundraising capacity"

- Bernard – National Director – Aid To Church

“ Edukura partnered with Bapple (UX Design Agency) only after an exhaustive screening process. Without a doubt, the journey from start to finish was second to none and exceeded our expectations. The Team at Bapple know how to put people at the centre, deliver the outcomes and go the extra mile. eduKURa is pleasantly looking forward to a continued partnership with Bapple for the next phase of eduKURa's growth. "

- David – Founder – Edukura

High Performance For A Better User Experience (UX)

By improving the website performance we also improved the user experience. Users won’t wait for slow websites – around 50% of mobile users will abandon a site if it takes more than 3 seconds to load.

Thats why we build sites that perform.

Security and Stability

We also focus on developing websites that are secure and stable. Any downtime is lost revenue for an ecommerce website – so we use state of the art tools, like CloudFlare, to ensure maximum uptime.

Send us a brief