Got a question? Here are some answers to the most frequently asked questions.

User Experience, Research, Web Design and Branding are a very involved & important part of your business growth strategy, allow us to simplify the process for you. In this FAQ we will shed some light on how to choose a web design company, UX agency or web designer that’s right for your job.

Got a project in mind? Email: [email protected]


1) What are your key services?

Our core strengths lie in UX research focussed bespoke web design, web applications, digital strategy, brand creation and custom web development on the WordPress, Drupal, Shopify and Laravel platforms. We specialise in several sectors including NGO / not for profit, eCommerce, finance, offline and online education, medical, government, online music, food retail, franchise and construction sectors. Our services include:

UX Design & CX Strategy & Research
Custom Website Design
High Performance Web Development
eCommerce Web Development
Web Application Design and Development
Digital Business Transformation
Branding design / strategy / copy
— SEO & Website Marketing Strategy
App / UI Design
Email EDM design / Copy / Coding / Integration / Automation
Print design

All our work is designed, produced and managed in-house by our team. For creative work we always present 3-4 concepts to choose from with 3 rounds of design revisions. Our clients never leave unsatisfied. For selected SEO, Development and PPC projects we rely on trusted subcontractors.


2) How much will my website / digital product cost?

We have 3 classes of websites / digital product levels, A, B and C class.

‘A’ class – Our big budget websites start from $100k+gst. These are business critical digital platforms, custom user flow ecommerce, donation platforms, custom software SaaS platforms, and large corporate websites. ‘A’ class websites feature a complete UX discovery process, advanced API integrations, stakeholder onboarding, enterprise level project management, custom web development to strict specifications and custom interface UX / UI design. These digital products are created strictly on-brand and on target to your business purpose. Most Bapple websites are ‘A’ class custom designed websites, these are our specialty.

A: Examples include:
Pegasus – Workforce Management SaaS Software
UNHCR Australia – NGO / Not For Profit
Aid to Church Australia – Not For Profit / Charity
9Lives Music App design
Bow Wow Meow Pet Insurance Website Design
Stockhead, ASX Stock Media Publishing News Website Design
View all web design projects by industry

‘B’ class – A fusion of C and A; These range from $25 → $100k+gst. Featuring custom UX design with bespoke web design and advanced features. Ideal for businesses that have outgrown their first website, these websites are typically range from 15 – 50 pages and may include various API integrations.

B: Examples include:
Petra Capital Website Design
Soul Origin – Coffee Franchise Web Design
St.Hugo – Wine ecommerce Website & Brand Design
CPR Kids – Child & Baby First Aid Website Design
Infinity Financial Advice Website Design
View all website design projects by industry

‘C’ class – Our simplest websites and landing pages range from $10k → $25k+gst with simple UX and custom design. Ideal for startups, promotions and small business. These websites can be based on slightly customised themes or web templates which we will help you select specific to your business. These are usually a long scrolling 1-page websites with advanced features or a simple 2-10 page website design. Due to the small and simple nature of these websites the core focus is on great engaging content, photography and clear call to action buttons.

C: Examples include:
Hitch Advisory – Lawyer / Legal website design
Bourke Street Bakery Website design
Saffronia: Health Supplement web design
Origins Of Australia: Health Supplement website design
The Hellenic: Greek Food Restaurant Web design
Vbub: Small Business Events Mobile Bar Website Design
View all web design projects by industry


3) How long will it take?

Websites / Web-apps can take anywhere from 3 weeks to 6 months depending on the size, complexity and scope. We always start with an in-person discovery workshop to get to know your customers, competitors and business goals. We provide 2-3 design concepts to choose from and we always include 3-4 rounds of revisions for each design. We finish with training and user manuals for your website or application. Read about our design process here.

Branding takes 2-6 weeks minimum and is a very involved process that cannot be rushed, don’t worry we’ll get you involved too.

Print jobs can take from 1-4 weeks to design, print and deliver (we take care of printing and delivery if required, or use your own printer). We generally only do print work for our web or brand customers, meaning that we avoid one-off flyers or jobs.


4) What is UX design?

User experience-driven web design is about designing meaningful and relevant experiences for your customers. This means mapping your website to key tasks and understanding your audience’s motivations on a deep level. Before we begin any web or design project, we consider many factors; who is your customer, where they will be browsing from, what devices are they using, how to speak to them, what are their fears, what questions are they seeking to answer?

Our UX process delves deep, once we have answers, then we can move into the design phase. User experience design is sometimes used interchangeably with phrases like ‘usability’ and ‘user interface design (UI).’ Usability and UI are important features of UX design, but UX design covers a much vaster, big-picture array of interactions and experiences.

The UX design process is part science, part design & all important!


5) Why custom web design is important?

Custom web design or bespoke website design goes hand in hand with UX. In that, you are creating a platform for specific users with specific needs that achieve specific client business goals that cannot be solved with an off the shelf template. This is Bapple’s specialisation. Read more about custom web design here.


6) How do you track project progress?

We keep to a timeline through our Cloud-based project management system and shared timelines, updating you at key project milestones and we supply you with a detailed project schedule to follow.


7) Do you provide web hosting solutions?

Yes, we can organise website hosting for you at monthly or discount yearly costs starting from $19/mth. We use high-speed SSD commercial grade hosting, not shared hosting.


8) What Content Management Systems do you develop for?

We specialise in WordPress, Drupal 7-8, Laravel, Shopify, BigCommerce & Squarespace website development.


9) Do you use off-the-shelf templates and themes?

There are many pro’s and con’s to using templates/themes but we tend to specialise in custom designed website jobs (from scratch) because they perform better with customers, SEO and Google results in the long-run. Generally, we aim to create custom websites for specific business purposes and customer profiles but for ‘C’ class (see above for Classes) websites we can use templates and customise them. Templates can be good for minimum viable product eCommerce websites or startups.


10) Do you develop e-commerce websites?

Yes, we do and we use Woocommerce, Laravel, Magento or Shopify. We integrate these with Stripe, AfterPay, eWay and PayPal payment gateways.


11) Will my website, web app work on mobile and tablet?

Yes absolutely! This is called ‘responsive web design’ and is a very important part of web design. The majority of people browse on mobile devices these days, if we didn’t allow for this you would lose 70% of your audience.


12) Can you integrate our current system or CRM with the new website?

Yes, if it is WordPress, Laravel, Shopify or Drupal. We integrate with popular CRM’s and Inventory Management such as Vend, Hubspot, Freshsales and more. If it is another system, we will need to review the site and see what is possible. Please enquire [email protected]


13) Do you provide ongoing support?

Our website code is covered by a 60 day warranty for any bug fixes. Beyond this we provide monthly ongoing maintenance plans as required, or discounted pre-purchased hours on retainer, please enquire [email protected]. It all depends on the amount of maintenance you require per month.

UX agency sydney
Bapple UX Agency Team


14) How do I get more traffic to my website / web app?

This is the 60 million dollar question! There are many ways, first of all, have a product/service that people really want! Secondly you need great and plentiful written content plus SEO tag and meta data structure. Thirdly we recommend promoting it across multiple channels such as social media, google ads, facebook ads and mailing lists coupled with effective EDM design, every week for 2-3 months after you launch! We do all these things, just ask – [email protected].


15) Can you help with digital marketing?

Yes, we deliver SEO, PPC strategies to drive web traffic, we also create EDM Campaigns, Flyer design, social media and Instagram / facebook ad design for select projects.


16) I’m starting a new business, can you help with my logo, branding and website as a package?

Absolutely, we welcome this type of work and we have named and branded many startups and existing brands. We cover brand strategy, naming workshops, brand guide design, logo updates, tone of voice development and more. To get started send us a brief: [email protected]


17) How much will my logo / brand cost?

Strictly speaking, we do not just design logos as such, we create brands… besides sounding pretentious, what’s the difference? A whole lot of research and character development. Anyone can create a trendy logo in a few hours but an effective brand has a story, personality, a voice, colour theory, a crowd, depth, values and much more. We recommend to allow 2-4 weeks to develop the concept properly with you, it’s best to get a quote first. Some brand designs can be cheaper, or more costly depending on your requirements but there are few shortcuts in great brands: [email protected]


18) Do you design emails or EDM templates?

Yes we offer advanced EDM design, (see an example here) and we have a specific service dedicated to this, have a look at EmDash – Email template design a service by Bapple, or simply email us for a quote: [email protected]. We build EDM’s for Campaign monitor, Mailchimp, Salesforce, IBM Watson and more.


19) Why should I choose Bapple?

You should choose Bapple because we are forward thinking creative strategists and business minded professionals. We care about the end result for your business case and we involve you in the process. We are also highly creative and passionate people. We design & create with commitment to a business cause, it shows in the final product and our customers notice.


20) Can I update my website / app on my own after it is live?

Yes, we create handbooks on how to edit your website / digital products and we will take you through it step by step. Or you can hire us to edit it for you for a monthly retainer fee, just ask – [email protected]


21) Will I be involved in the design and/or development?

Yes, we will keep you involved with the design process and your feedback is very important. We will also update you at key milestones of the development phase. We allow 3-4 rounds of design changes in our process and clients always leave satisfied.


22) What is the difference between frontend and backend web development?

Front-end development is the visual and interactive part of a website or app, it is closely linked to the visual design. It is the equivalent to the facade or finishings of a building. Bapple offers several front-end development services such as Vue, React and Angular. Backend development is everything to do with the server-side and not visible part of your digital product. The equivalent of the formwork of a building. Both are equally important and Bapple provides both services with great accuracy.


23) Can I pay with credit card?

Yes, we accept credit card, various payment schedules and retainer plan options.


We hope you feel a little more enlightened about our design process and how to choose a UX Agency or Web design company, did we miss anything?

Read about our design process here or email your brief to [email protected] . Prefer to chat? Call us to discuss your project: 02 9665 6093, alternatively fill our briefing form here.

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