Name: Bapple
Address: Level 1, 46-52 Meagher Street,, Chippendale, NSW, 2008, Australia
Telephone: (02) 8968 1616

How we came to be

Bapple began in 2000 as a small team focused on business website design and development. By 2006, it became clear there was a real need to help businesses understand the fundamental needs of their users – and we shifted our focus to help align those needs with business goals, marking our official start as a design agency.

The impact and value of user experience became clearer over time and as Bapple’s reputation grew, we began attracting organisations with more complex problems. Our UX/UI team grew, and we defined a design process that ensured efficiency and collaboration, focussed on successful delivery of great digital solutions for complex user journeys through workshop facilitation, Usability testing, Customer/Service design and more.

By 2023, we caught the attention of Sydney web design and development agency webqem. Bringing expanded capabilities in development, hosting, SEO and marketing under one roof. We continue to refine our processes as the digital space gets more complex by the day.

Bapple’s Values

We prioritise building partnerships and delivering value to our clients. We believe that onboarding and involvement are essential to build trust and achieve success; our inclusive design process ensures results while empowering our clients to confidently execute their digital strategies through knowledge sharing and collaboration.

These core values are shared by our parent company, webqem, and are reflected in all our service offerings.

What to expect when working with us

Expert producers

Our producers collaborate closely with you to align project outcomes with initial promises, ensuring that timelines, budgets, and scope remain on track.

A holistic approach

User Experience (UX) is crucial, but it’s not the sole factor. We acknowledge existing constraints and the necessity for UX designers to collaborate across teams to deliver exceptional experiences. While we prefer to work with our hosting, development, marketing & SEO teams for optimal results, we willingly extend our collaboration to any third-party partners you may have.

Partnership mentality

We take the time to truly understand you and your organisation. Our extensive experience in the digital realm has taught us the equal importance of both short and long-term strategies. We often structure our projects in phases, informed by MVP workshops or your existing roadmap.

Expert consultancy

We leverage UX science and the design process to ensure that data—not subjective opinions or impulsive thoughts—drive our decision-making regarding your users’ experience.

user-experience-design-ux-agency-sydney-square

Complete UX & UI services

Bapple utilises a flexible design process to deliver custom solutions that are not only visually appealing and user-friendly but also on time, within budget, and easily manageable for your organisation.

Discovery

Workshops: MVP (minimum viable product) development, persona & journey mapping, service blueprinting, card sorting & information architecture, project scoping
Stakeholder engagement: SME (subject matter expert) & stakeholder interviews, knowledge transfer

Research

Independent UX/UI research: Heuristic evaluation (usability check), competitive/comparative analysis, UI design review & concept

User research: Usability testing, user interviews, surveys, card sorting, longevity studies, analytical investigation, card sorting/tree jacking studies (information architecture testing), persona & journey mapping building/validation

Design

Wireframing: Rapid wireframing workshops, feature/functional spec wireframing, desktop/mobile/responsive
User interface design: Design direction, design systems, high-fidelity mockups, quality assurance (QA) testing

Our integration with full-service digital agency, webqem, ensures we mesh with marketing, development, SEO and hosting strategies to deliver a complete digital solution.

To make a start on your project, feel free to complete our Online enquiry or call on (02) 8968 1616

Our range of digital agency services

Branding design / strategy / copy
Website Conversion & Bounce Rate Reduction Strategy
Web QA and Testing
Email EDM design / writing / coding
Print and brochure design