Information Architecture – UX Research
Picture this… You’re in your car using your favourite navigation app trying to change what you think is a fairly obvious setting. Let’s say, ‘avoid tolls’ for this example. This should take 1-2 clicks, but often it takes minutes. Isn’t it great when you can find said feature and it’s just where you expect it to be?
This is no accident, it’s called IA (information architecture) design and it’s performed by a UX research agency, UX designer or an information architect.
Deliverables — Research, Interviews (optional), Workshops and Design + Sitemap Report
When can it be done — For New or Existing Digital Products, Websites & Apps
Time required — 2 weeks – 3 months of analysis, research + presentation.
Cost — From $4,200 to >$15,000 *
What is it exactly? Information architecture design is the process of organising, structuring, and labeling content in a way that makes it easy to understand and navigate for users. It involves analysing the content, identifying the users and their needs to create a logical and intuitive system for organising information.
* Cost of Information Architecture can vary depending on the scope and complexity of the project.
